Communicating the Brand: The Vital Role of Visual Merchandising

Communicating the Brand: The Vital Role of Visual Merchandising

As brands and retailers increasingly look to pour more money into their online presence, there is a recognizable need ...

How to Take Your Retail Spaces to a Sustainable Level

How to Take Your Retail Spaces to a Sustainable Level

The times when a brand's only purpose was to produce and sell goods are ancient history. Keeping up with the customer's ...

Retail Insights 2021

Retail Insights 2021

We are now in 2021 and we are all painfully aware of the elephant in the room- 2020 left a mark on the entire ...

5 Common Challenges of Visual Merchandisers

5 Common Challenges of Visual Merchandisers

Let's be real. Everything could be about visuals. Before we can make someone listen to us, we will be judged by how we ...

5 Most Important Elements of Visual Merchandising

5 Most Important Elements of Visual Merchandising

C reating a compelling visual concept to advertise your brand, product or services takes a series of complex planning, ...

Year of the Ox: retail opportunities

Year of the Ox: retail opportunities

Xin nian kuai le! Happy Lunar New Year! On February 12, 2021 we will officially enter into a new Lunar year. This marks ...

7 Inspiring Visual Merchandising Tips from Leading Experts

7 Inspiring Visual Merchandising Tips from Leading Experts

With visual merchandising, there is an insatiable need to surprise and inspire customers. There are well known basics ...

Measuring the Effectiveness of Visual Merchandising Strategies

Measuring the Effectiveness of Visual Merchandising Strategies

Visual Merchandising (VM) is a tool and practice for serving the customer, to make shopping inspiring and to increase ...

From Planograms to Point of Sale: 13 Key Visual Merchandising Terms

From Planograms to Point of Sale: 13 Key Visual Merchandising Terms

Visual Merchandising is as much of an art as it is a science in finding the most captivating and efficient ways to ...