5 Common Challenges of Visual Merchandisers

5 Common Challenges of Visual Merchandisers

Let's be real. Everything could be about visuals. Before we can make someone listen to us, we will be judged by how we ...

5 Most Important Elements of Visual Merchandising

5 Most Important Elements of Visual Merchandising

C reating a compelling visual concept to advertise your brand, product or services takes a series of complex planning, ...

Year of the Ox: retail opportunities

Year of the Ox: retail opportunities

Xin nian kuai le! Happy Lunar New Year! On February 12, 2021 we will officially enter into a new Lunar year. This marks ...

7 Inspiring Visual Merchandising Tips from Leading Experts

7 Inspiring Visual Merchandising Tips from Leading Experts

With visual merchandising, there is an insatiable need to surprise and inspire customers. There are well known basics ...

Measuring the Effectiveness of Visual Merchandising Strategies

Measuring the Effectiveness of Visual Merchandising Strategies

Visual Merchandising (VM) is a tool and practice for serving the customer, to make shopping inspiring and to increase ...

From Planograms to Point of Sale: 13 Key Visual Merchandising Terms

From Planograms to Point of Sale: 13 Key Visual Merchandising Terms

Visual Merchandising is as much of an art as it is a science in finding the most captivating and efficient ways to ...

Top 9: 2020 Parisian Window Displays

Top 9: 2020 Parisian Window Displays

2020, a year that has been spent mostly online and inside, but brands and retailers have stayed audacious, innovative ...

Retail & Digital: we are stronger together

Retail & Digital: we are stronger together

In the midst of this very particular holiday season, the current global situation inevitably invites us to reflect on ...

7 impressive Christmas Visual Merchandising Guidelines

7 impressive Christmas Visual Merchandising Guidelines

Christmas season means the magical array of Holiday season fills every heart with joy and excitement. For Visual ...

Papercraft Artists: A World Tour

Papercraft Artists: A World Tour

Folded, incised with a scalpel, serrated with a laser: more and more Visual Merchandisers or Set Designers are opting ...